Chapter 5 Test
Worksheets from Chapter 9 (pg 345-352 in your textbook). Please complete them and show them to Mr. Southwell for completion marks.
Next, go online and find some billboard advertisements. Next copy the chart below. You need to find two examples of advertisements that fit the 4 advertising appeals. (Social, biological, emotional, and rational). Please hand this in when you are finished.
DO NOT FORGET YOU ARE PRESENTING YOUR ADS ON THURSDAY!!!!
Advertisement (picture of ad) | Target Market | Advertising Goal (see textbook) | Advertising Appeal (social, emotional, etc) | Overall Effectiveness (1-10) (your opinion) |
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