Sorry I am still away. Your Chapter 5 test will be TOMORROW!!!
Go to the following link and answer the following questions.
1. What is the product mix for the Virgin brand?
2. What challenges would such a diverse product mix present for the people in charge of marketing?
3. Go to the About Virgin Link: write a brief overview of the Virgin company?
4. What type of person is Richard Branson, what are his characteristics, and do you think that his personality has contributed to his success? Explain.
5. Explore the virgin website. What are 5 things that you find interesting?
6. On a scale of 1-10 how would you rate the Virgin website? EXPLAIN
MARKETING 12 Students: Please make sure that the store is in order and then finish your commercial. We will try and air it next BeeTV.
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