Marketing 11 and 12 students, please answer the following questions from Friday's video
1. What is product placement and give at least two examples?
2. From a business standpoint, is product placement a good or bad thing? Explain.
3. From a consumer point of view is product placement a good or bad thing? Explain
4. Go on-line and find 5 of the best examples of product placement on t.v. or in the movies. What were they? Why were they effective?
Next work on the following assignment in groups of 2-4. This one we will present to the class.
"Be the change you want to see in the world." ... Mahatma Gandhi
Jason Southwell
Frank Hurt Secondary
604-590-1311
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